Middleware for Digital TV: It's the intermediate software layer that allows the development of interactive applications for Digital TV, regardless of the hardware platform used by set-top box manufacturers.
Ginga: It’s the specification for the intermediary software layer standard (middleware) developed for the Brazilian Digital TV System by Puc-RJ and UFPB.
Interactivity Component: This is the term created by TOTVS to classify each and every application sent by the open Digital TV signal that allows the user to interact with the application using the receiver’s remote control.
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Rio de Janeiro, January 13rd, 2009
TV Globo will test interactivity in Caminho das Índias, Big Brother, and Brasileirão 2009.
TV Globo announced its plans to realize tests this year with interactive content on digital TV.
The broadcaster had already demonstrated in April the application that is being transmitted simultaneously with the soap opera “Caminho das Índias”. There are plans for transmitting applications for Brasileirão 2009 (Brazilian Soccer Championship), and, in the next year, for Big Brother Brazil 10.
TQTVD was hired as consultant by TV Globo during the development of all three cases, since the conception and creation stages up to the final development of the interactivity. The process involved the Engineering Department of TV Globo, in São Paulo, and Globo's Production Center, in Rio.
To know more details about the broadcaster's plan, access the full article at IDGNow!